The Brisbane Exhibition or The 'Ekka' as it is commonly referred to is 10 days of jammed pack fun. The 'Ekka' is where the city meets the country, held annually in August at the Brisbane RNA Showgrounds.

The Brisbane 'Ekka' is a regular event in the calendar of towns and cities across the state, more than just an agricultural Exhibition, The 'Ekka' is a Brisbane Institution, with rides, and animals, food and wine, showbags and an array of entertainment The Brisbane 'Ekka' is one not to be missed. The first Brisbane Exhibition was held in 1876.

Its formal title is the Royal Queensland Show. It was originally called the Brisbane Exhibition, however it is usually shortened to Ekka.

The Ekka is held in Queensland's capital city, Brisbane, for ten days each August at the Brisbane Exhibition Ground. The Ekka is organised by the Royal National Agricultural and Industrial Association of Queensland (RNA), and is held at the RNA Showgrounds in the inner-city suburb of Bowen Hills approximately two kilometres north-east of Brisbane's city centre. The Ekka is Brisbane's most popular event of any sort, with well over 600,000 visitors attending the show in recent years.

Attractions at the Ekka include fairground rides, a Side Show Alley, animal parades, woodchopping competitions, agricultural displays and equestrian events. Showbags, usually containing food items (such as confectionery) and novelty items are sold in the Showbag Pavilion.

Showbags are also an integral part of the Ekka experience. Today there are almost 500 different showbags available for visitors to spend their money on and enjoy samples of products.